Freja Forum 2018 in Belgrade


12TH Freja Forum in Belgrade,
Serbia. November 9-11.

Freja Forum is a forum for capacity building to strengthen social structures through the development of non-profit organizations in Western Balkan, Turkey and Sweden.


Freja Forum 2018 in Belgrade will discuss equal opportunities, democracy and the challenges of the digital future during three days. Freja Forum will offer a large number of seminars, workshops and informal meetings.

The discussions will focus on challenges in the digital world and how it has and will effect democracy and human behavior with tools such as robotization and artificial intelligence. The Forum will explore practical methods for preparing non-profit organizations and other actors for the digital future with the aim of developing efficient organizations in the non-profit sector to become active, competent and constructive players in future digital society.


Friday, November 9th, 2018

18.00 Welcome and opening session at the National Assembly of Serbia in Belgrade

Venue: National Assembly, Belgrade. Plenary room (MALA SALA DOMA NARODNE SKUPSTINE)

Opening speeches

  • Ms Dubravka Filipovski, MP and deputy president of the Foreign Affairs Committee, National Assembly of the Republic of Serbia

  • Ms Margareta Eklund, Freja Forum, President of Freja Academy

    Mr Joachim Waern, Minister-Counsellor, Deputy Head of Mission, Embassy of Sweden

  • Ms Steliana Nedera, Deputy Resident Representative UNDP

18.30 Round table

Moderator Ms Sanja Popović-Pantić, PhD, President of the Association of Business Women in Serbia

Panelist: Ms Dušica Semenčenko, PhD, Ms Jasminka Tadić-Husanović, Ms Aslihan Tekin, Ms Mirela Arqimandriti, Mr Johan Pelling, Ms Maja Staleska, Ms Edita Dautović

19.00 Guided tour of the interior of the National Assembly 19.30 - 20.30 COCKTAIL

Refreshments and handmade traditional Serbian cakes.


Venue: National Assembly, Belgrade

08.00 Registration and welcome coffee

09.00 Opening – Welcome to the Forum

Plenary room– MALA SALA

Margareta Eklund, International Freja Forum coordinator

Dušica Semenčenko, Association of Business Women in Serbia

09.30 - 12.00 Seminars - The participants choose between three topics

Seminar A

Digital Challenges for democracy and equal opportunities in EU, Europe and globally Plenary room– MALA SALA

Digital interconnection is spread to get greater understanding among people. That should have been good for democracy, gender equality and political participation and representation. But today, information and communication technology (ICT) has often been used to increase influence on political polarization, reinforcement of extreme opinions, and create confusion in online interactions through massive information delivery.

On the other hand, ICT provides us with many positive solutions for improving quality of life around the world: eGovernment, such as the provision of public services using technology, increases administrative efficiency and reduced administration for businesses and the public.

The seminar will discuss democracy's future challenges, opportunities and consequences with digitization.

Moderator Dr. Carl Thomas Grunert, (former) Head of Unit, European Parliament


Mr Eduard Kukan MEP, European Parliament (via link)
Ms Ljiljana Loncar, adviser to Vice President of Serbian Government/President of the coordination body for gender equality, Serbia,
Ms Klotilda Ferhati, member of the Albanian Parliament, Tirana, Albania
Ms Liselott Vahermägi, Representative of Stockholm Regional Assembly, Sweden
Mr Nicholas Whyte, Senior Director, Global Solutions in APCO’s Brussels office

Seminar B

Digital possibilities and challenges with robotization in society - threat or opportunity
Room 2, Ground floor

Digitization is rapidly changing around the world; The revolution in robotics and autonomous systems has already begun. We live at a time when technology interacts with other natural and physical assets in our environment, transforming data to information for a global audience. Technical innovation has always had an impact on the status quo and creates fear of any change that new technology can cause. The fear is, among other things, that job is lost and taken over by robots and that people lose control of development. But through technological development and AI, unrivaled opportunities range from innovations to potential for global prosperity.

Seminar will discuss the development of "robotization" and what role will decision makers and citizens have in the new "Industrial Revolution".

Moderator and introduction Ms Cecilia Hjertzell, Senior Business advisor and Founder CMO goes TECH.


Mr Zejnil Jaganjac, Team Lead, ABC Software Development, Bosnia & Herzegovina
Prof. dr Aleksandar Rodic, Head of center for Robotics in Institute Mihailo Pupin, Serbia Ms Ufuk Tarhan, Futurist, KAGIDER, Turkey
Mr Ivan Stamenov - Co-Founder of MOTION Ltd., Manager for Information Technology & Corporate Relations at Orbico, FYR Macedonia
Mr Yashar Moradbakhti, CEO Lingio, Sweden

Seminar C

Digital possibilities and challenges for democracy and equal opportunities in Social Media
Room 3, First floor

The social media revolution and its impact on social movements, political commitment and information seeking have made the biggest social media (like Twitter, Facebook, Instagram and YouTube) a kind of "political actor" and "personal guides". Through conscious and unconscious psychological effects, they affect the many people's lives and opinions.
The social patterns of people have changed because social media control many of our choices. Many choose friends, partners, products, opinions, etc. on the "network". The ideal work and nonprofit organizations try to find their roles on the new digital map more or less successful.

The seminar will discuss how our lives and interests are influenced through social media. Moderator Ms Aslihan Tekin, KAGIDER, Turkey


Ms Sezen Sungur Saral Founding Partner & VP @reeder, Turkey
Mr Edin Osmanbegovic, professor at Faculty of Economics Tuzla, Bosnia & Herzegovina
Mr Ergin Özdemir, Social Entrepreneur, Sweden
Ms Branka Andjelkovic, Public Policy Research Centre Belgrade, Serbia
Mr Dibra Blendi, National Council for Civil Society advisory board, Tirana, Albania

12.00 Lunch

13.30 - 14.45 Workshops parallel session 1

Workshop 1: Development of regional policies connected to EU accession Process
Plenary room, Ground floor

Workshop leader Liselott Vahermägi, Representative of Stockholm Regional Assembly, Sweden


Representative of the National Assembly of the Republic of Serbia
Mr Nasir Muftic, assistant at Law Faculty Sarajevo, Bosnia & Herzegovina
Ms Valentina Radulovic Scepanovic, Director of the Intellectual Property Office in Montenegro
Mr Dibra Blendi, National Council for Civil Society advisory board, Tirana, Albania

Workshop 2: Young digital experts
Room 3, First floor

One panel of young people will tell how they use digital media and how they think they will use the network in the future.

Moderator Ms Margareta Hogner, International School of Gothenburg Region, Sweden


Ms Lara Pantic, High school student, Belgrade, Serbia
Mr Adam Pelling, Student, Uppsala, Sweden
Ms Adisa Hasanbasic, Student, Faculty of Technology University Tuzla, Bosnia & Herzegovina
Mr Martin Vahermägi, Student, Estonian school, Stockholm, Sweden

Workshop 3: “Home for All”
Room 4 (only in English without translation)

Report about the living situation for young people in Western Balkan and Sweden.

Workshop leader Ms Elin Löberg, Swedish Union of Tenants, Uppsala, Sweden


Ms Maja Staleska, Youth organization, Skopje, FYR Macedonia,
Ms Marija Jovanovic, Youth organization, Belgrade, Serbia
Mr Mustafa Dzihic, Holicob associate and coordinator for Sarajevo, Bosnia & Herzegovina Ms Ajete Kerqeli, Founding and Gender Specialist Democracy4Development, Kosovo*(via link)

* This tag does not prejudice the status of the status and is located in accordance with UN SECURITY Council Resolution 1244 (UNSCR 1244 ) and the Opinion of the International Court of Justice on the Kosovo Declaration independence”

Workshop 4: A B C for social media concerning civil society organizations
Room 2, Ground floor

Introduction and development for CSO in digital world.

Workshop leader Biljana Dukovska, President at Macedonian anti poverty platform, Skopje, FYR Macedonia

Speaker Mr Luka Bozovic, National Democratic Institute Consultant, Local Self Governance Program, Belgrade, Serbia

14.45 - 15.15 Coffee break

15.15 - 16.30 Workshops parallel session 2 Workshop 5: Digital Nomads - the new way of working

Room 4 (only in English without translation)

There is a great need for new initiatives which can make more young, well-educated people from WB countries stay in their home country. New jobs that can be created in cooperation with EU companies would help to create confidence between individuals themselves, their families and country of origin. Good examples will show this can be achieved without corruption.

Workshop leader Mr Johan Pelling Regional Director, Swedish Union of Tenants


Ms Jasminka Tadic-Husanovic, Censor, Tuzla, Bosnia & Herzegovina
Ms Dušica Semencenko PhD, Institute Mihajlo Pupin, Belgrade, Serbia
Ms Cecilia Hjertzell, Senior Business Advisor and Founder CMO goes TECH, Sweden

Mr Stefan Ivanovski, Co-Founder of MOTION Ltd., Head of Branding & Visualization

Workshop 6: Women, youth, equality and peace
Plenary room

Gender equality is not only a fundamental human right, but a necessary foundation for a peaceful, prosperous and sustainable world. From the recent study on Progress Study on Youth, Peace and Security we need to focus on young people as peacemakers because young people are for peace – not war. The digital world will make it possible to look for a new way of connecting and peacebuilding.

Workshop leader Ms Maja Staleska, Youth organization, Skopje, FRY Macedonia


Ms Amra Bratovčić, PhD professor at Faculty of Technology, Tuzla
Ms Margareta Hogner, International School of Gothenburg Region, Sweden
Ms Emmeli Sundqvist, ES Consulting, Liverpool, England
Ms Ejona Isufaj, Expert, Tirana, Albania
Ms Savka Todorovska, president of National council for gender equality, Skopje, FYR Macedonia

Workshop 7: How do we listen and transfer information in digital era?
Room 3, first floor

Inspiration for using digitalization in business

Workshop leader

Ms Tanja Mamula Nikolić, PhD, ACT2B, Belgrade, Serbia
Input Ms Sezen Sungur Saral Founding Partner&VP @reeder, Turkey

Workshop 8: Business women networking and digital future
Room 2, Ground floor

Workshop leader Mr Moussa N ́Diaye Rapatac, Gävle, Sweden


Ms Ivana Radic, Expert, Digital Networking, Zagreb, Croatia Ms Ufuk Tarhan, Futurist, KAGIDER, Turkey

16.30 -18.00 Closing session

Conclusions and evaluation by audience response participation system

18.00 Dinner
The restaurant of the National Assembly


Venue: National Assembly, Belgrade

9.00-9.30 Welcome coffee

9.30 -12.00 Freja Academy 2018 - Training sessions

Freja Academy is a part of Freja Forum with the objective to promote the civil society organizations to strengthen their role and work to be an important actor in the civil society, based on values of democracy and equal opportunities.

The participants can choose between four parallel training sessions. After participating in one of session A-C, the participant will receive a certificate.


Session A: A Digital history and Future Communication to support democracy, Equal Opportunities and Networking
Room 3, first floor

Ms Liselott Vahermägi, Leadership consultant and equal opportunities specialist, Sweden
Ms Ivana Radic, Expert, Digital Networking, NGO International Women` s Business Network, Zagreb, Croatia

Session B: Artificial intelligence and robotization in society
Plenary room

Mr Yashar Moradbakhti, CEO, Lingio, Sweden
Ms Cecilia Hjertzell, Senior Business Advisor and Founder CMO goes TECH/ /CEO Ofcoursable AB, Sweden

Session C: Version Update & Redesign of People in Cyber Age
Room 2, Ground floor

The world is changing exponentially and extensively. It is getting crucial to restructuring ourselves for the new world. In another saying we have to “update, upgrade and synchronize” ourselves according to especially new technological changes. In the session, we’ll talk about all those topics to be able to transform ourselves into future ready persons."

Ms Ufuk Tarhan Futurist / KAGIDER, Turkey

12.00 Freja Forum Closes


Question and contact about Freja Forum

Travel and hotel: All participants need to organise and pay for their own travel and hotel costs. Freja Forum has an agreement with Hotel 88 in Belgrade which is close to the National Assembly.

Please, contact Ms DobrilamPuzić or questions concerning Hotel 88, other hotels or practical issues concerning your visit in Belgrade.

Registration: Please send your name and email address to
Question and contact: Margareta Eklund
More information about speakers and content will be published on and